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	<title>Comments on: who&#8217;s there?</title>
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	<link>http://community-management.pl/artykuly/whos-there/12</link>
	<description>Community Management Blog by Arvind Juneja, zarządzanie społecznościami. Czyli czym się zajmuje Community-Manager. Blog</description>
	<lastBuildDate>Fri, 11 May 2012 12:32:24 +0000</lastBuildDate>
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		<title>By: Manager</title>
		<link>http://community-management.pl/artykuly/whos-there/12/comment-page-1#comment-43</link>
		<dc:creator>Manager</dc:creator>
		<pubDate>Tue, 22 Jul 2008 00:53:03 +0000</pubDate>
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		<description>It&#039;s clear that if you play fair you&#039;ll archive long term goals. What is sad - many people don&#039;t care about others, and blindly spam about their products or services, sometimes being even rude to other, while feeling unrecognizable. It&#039;s the worst part of community managers work to constantly hunt them down.</description>
		<content:encoded><![CDATA[<p>It&#8217;s clear that if you play fair you&#8217;ll archive long term goals. What is sad &#8211; many people don&#8217;t care about others, and blindly spam about their products or services, sometimes being even rude to other, while feeling unrecognizable. It&#8217;s the worst part of community managers work to constantly hunt them down.</p>
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		<title>By: Jacob</title>
		<link>http://community-management.pl/artykuly/whos-there/12/comment-page-1#comment-17</link>
		<dc:creator>Jacob</dc:creator>
		<pubDate>Thu, 17 Jul 2008 15:56:49 +0000</pubDate>
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		<description>Good tips for any online campaign.

Transparency is critical to the success of any online marketing or buzz campaign. It&#039;s always important to establish if a profile is being managed by a team of marketers or a character is being &quot;invented&quot; for marketing purposes. While you may be more successful in the short-term by presenting an invented character, the backlash when your community finds out -- and they will find out -- can be devastating.</description>
		<content:encoded><![CDATA[<p>Good tips for any online campaign.</p>
<p>Transparency is critical to the success of any online marketing or buzz campaign. It&#8217;s always important to establish if a profile is being managed by a team of marketers or a character is being &#8220;invented&#8221; for marketing purposes. While you may be more successful in the short-term by presenting an invented character, the backlash when your community finds out &#8212; and they will find out &#8212; can be devastating.</p>
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